Project Description

Phoebe Heess is a hi-tech fashion lab working with innovative materials and wearables. Think James Bond’s Q, but for all black sportswear. You might have read about them developing the blackest t-shirt in the world.

Or when we did a black shirt that doesn’t heat up under the sun.

Maybe it was the knife-proof kevlar sweater or the flexible visor/sunglasses headpiece you can do sports with.

Now, with the emergence of Web3, we are evolving into a collaboratively coordinated and governed entity that explores the new possibilities of digital fashion. Fields of interest include the convergence of fashion with on-chain art mechanisms, items that interact inside and hack metaverses and the combination of L1 with L0 (irl) networks. All of these initiatives will be undertaken under a composable storytelling umbrella and under cc0 license(except brand name) where other projects are invited to connect to leverage network effects.

(Phoebe Heess Collection on display at Adidas.) Imagine Rick Owens with a whole lot of avant-garde web3 technology ✌